Need to find great content for your subscribers or your blog? Magazines supply the best research on just about any market you can think of. Editors have done their due diligence when it comes to researching headlines that SELL the magazine. You can find the most cutting edge details to share with your readers without laborious research… just scan through a few magazines in your niche. However, highly-niched magazines can be expensive. Especially if you’re looking for the really unusual ones that your library might not carry. Thankfully, you can find and read some magazines online. ... (Read More ...)
I received an email today for an offer I really felt would benefit my business. The buy now button highlighted a giant $17.95. “Great deal,” I thought and clicked it. I was taken to an order page where I found there were NO more products available at that price. “Sorry, you’ll have to pay $24.95, and there are only 3 left at this price before it goes up again.” How effective is this pricing strategy? AAARRRGGGHHH! Nothing disappoints a female buyer like thinking she’s going to get one deal and then have it pulled out from under her nose unexpectedly at the... (Read More ...)
Why did Glenn Beck Call Retirees Back to Work? On today’s Glenn Beck radio show, the host made a not-so-astonishing announcement. In a nutshell – Retirees can’t just kick back in the old recliner and muse their way through their last third of life. Beck encourages them instead to become entrepreneurs – start their own companies. Why? Haven’t these sixty-somethings already given their all to the work force? Don’t they deserve to take the rest of their lives off, warming their toes in the sand on some remote beach, far from society? That was the “old” 1960’s... (Read More ...)
Know Your Connecting Style/Type When creating a trusting relationship with your market, it’s important to know two things right off the bat – 1. your own connecting style, 2. and the connection style of your audience. If you haven’t taken the STEP into Destiny core-passion test yet, you can do so for free at http://www.StepIntoDestiny.com and read over your results. That will help in understanding your own connecting type. Four Primary Relational “Connections” People Make The four main connecting types are Service, Truth, Empathy and Potential. The... (Read More ...)
How Are Your Buying Habits Manipulated? Think of the last 3 receipts handed you from the store or sent into your email box. Do you know WHY you bought each item on that receipt? Why the Progresso soup instead of Campbells? Why the tuna in water instead of in oil? Why the Toshiba laptop instead of HP? Do you actually know the reasoning behind why you made the choices you did, or could some of that reasoning be hidden? I just watched a profound video called “Just Say Yes”, featuring Dr. Robert Cialdini, the leading expert on Influence and Persuasion. This video reveals... (Read More ...)
Here’s How You Can “Hire” Employees for Your Business at No Cost Tired of Doing it All Yourself? Do you feel like you work non-stop on your business and still barely make a dent in your to-do list? Do you sit at the computer all day, taking few breaks, and wonder when the big payoff will happen? Ever ask yourself if there are even enough hours in the day to get it all done! If you’re like me, that’s not the kind of lifestyle you signed up for when starting your own business! Well, I’ve come up with a solution to that “spinning plates” insanity, and... (Read More ...)
After my grandmother’s death, I spiraled into a fetal-position kind of depression. I could barely perform basic daily tasks, certainly couldn’t market, and almost lost everything.As I was in the process of healing from the depression, I began to bless the wholeness that God was bringing into my life. I would bless it with strength and continued growth. And my healing process began to dramatically accelerate. In fact, the depression that had plagued me for five years vanished after 3 minutes of a new sound therapy and a good night’s sleep. My energy returned (I thought I had tapped into my... (Read More ...)
Today’s message is a little different, but perhaps more important than any other I’ve ever written you. It’s how to overcome one of the biggest obstacles to your life and business… …how to deal with the issue of others devaluing you and your work. “Develop a thick skin!” folks will tell you, but they don’t always have a blueprint on how to do that. Most of us who’ve been entrepreneurs for more than a week have had a slew of naysayers come our way. After a while you get to the point where you just smile, send up a blessing... (Read More ...)